A Closer Look At LG's ThinQ AI-Powered Products - CES 2018

A Closer Look At LG's ThinQ AI-Powered Products - CES 2018

LG's Roll Up TV is a big-screen variant of the 18-inch screen concept, showed at CES 2016, and can be actually rolled up by like a poster.

This isn't the first rollable OLED display we've seen, with Sony's 2010 effort and an 18-inch rollable OLED prototype from LG appearing at CES past year just two examples, but it is definitely the biggest and closest to reaching the market we've seen yet.

There's a full array of HDR format standards covered including HDR10, Dolby Vision, hybrid log gamma and Advanced HDR by Technicolor.

LG just concluded its CES 2018 event, and not surprisingly, the company's focus was connected home appliances.


LG CTO Dr. IP Park opens the company's CES 2018 press conference.

Despite just getting back into mobile OLED technology on phones, LG is a veteran of OLED TVs. Named "The Wall", the TV includes MicroLEDs that serve as their own source of light and don't require color filters or backlight. Although most TVs use edge-based depth enhancement, LG TVs use an object-based enhancer that can precisely separate main onscreen objects from the background. According to the producer, the OLED display "can be rolled up and hidden when not in use, and the small size of the rolled-up screen means that it can be more easily moved and stored, allowing for better space utilization, something existing displays can't deliver on at present". In terms of sharpness, the Alpha 9 processor separately analyzes textures and edges, which are then processed differently to make detection clearer and those edges sharper. Additionally, the TV lineup also boast support for Google Assistant and Amazon Alexa. Apart from these, there are Super UHD LCD TVs - SK9500, SK8000, and SK9000. LG's technology improves black levels and picture dimensions by independent control of LED light zones, improving shadow details, and reducing light bleed for enhanced contrast and superb picture quality.

The new LG Display is the world's first 65-inch rollable OLED display. Not a lot is known about the prototype yet, but check out more info HERE courtesy of The Verge.

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