Roku's new $199 wireless speakers are made especially for Roku-powered TVs

Roku's new $199 wireless speakers are made especially for Roku-powered TVs

Created to work exclusively with Roku TVs, the new wireless speakers are meant to address a growing consumer problem.

Today, those plans have become abundantly clear: Roku has designed a pair of wireless TV speakers that will leverage Dynastrom tech to connect seamlessly to any Roku TV.

What's the point? Roku says many modern flat-panel HDTVs scrimp on their speakers, to fit them into the thin form-factor and also reduce costs. Once paired, users can listen to audio from any streaming channel on the Roku platform, live TV from an antenna, or other devices such as a cable set-top box through the Roku TV Wireless Speakers.

"The goal here isn't to sell additional hardware", Chas Smith, GM and SVP of Roku TV and Players, told Variety. Because Roku actually offers a consistent platform with regular updates - it is not a half-baked OS that will be abandoned. In a brief demo in New York City, they sound. well, like a pair of bookshelf speakers.

The speakers use technology from Dynastrom, the Danish multiroom-audio startup Roku acquired last fall for $3.5 million, as first reported by Variety.

While the Roku TV Wireless Speakers seem like a fine enough product, I do have an issue with them.

This is a hardware play, of course, but what it really amounts to is an attempt by the company - whose TVs accounted for one out of every four smart TVs sold in the the first quarter - to use its hardware to more tightly Wednesday customers to its platform.

Roku shares the contents of the Roku TV Wireless Speakers below.

Roku says these wireless speakers won't ship until "late October", which feels like an eternity.

Roku says the Roku TV Wireless Speakers will begin shipping in October this year. They're available to pre-order from today starting at $149.99.

Roku TV owners in the U.S. can pre-order them starting today for $149, with the device shipping in October. "With Roku TV Wireless Speakers, we're able to offer our customers a simple and affordable way to further immerse themselves into the TV, movies and music they love, while providing them with a better whole home entertainment experience". There's also a puck-shaped remote called Roku Touch. And the different layers - a helicopter's blades, the sound of metal on metal, an explosion - were distinguishable from one another, as opposed to the cocktail of sounds you usually get from the special effects of today's action scenes.

The Roku speakers are about the size of an Apple HomePod. And for ease-of-use, the entire setup process is done via the TV itself. "What's very important is these speakers connect to the television through Wi-Fi", said Smith. The speakers will, of course, still need to be plugged into power.

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