The Magic Leap One Mixed Reality Headset Is Finally Here

The first product from Magic Leap is not the most fashionable

People outside of those 6 cities can pre-order their device now, and Magic Leap says it will eventually ship to additional locations, though the exact timeframe for the wider rollout wasn't specified. If you're familiar with Scribblenauts, it's essentially that game's Sandbox Mode, but set in the real world, and with a fixed store of resources that you can not change with descriptors.

You can also add an optional $495 "professional development package" that'll let you replace the headset within 24 hours if needed. The company received huge financial investments from companies like Google, bringing its valuation to an incredible $2.3 billion. However, the system has a starting price of $2,295 and has limited availability.

The experience, which utilizes Magic Leap's spatial computing browser "Helio", is a shopping experience that allows users to literally pull Wayfair product out of the Helio browser and into a room. According to the post, it contains "sample code, tech write-ups and design diaries to help you fast track your training in spatial computing, create high quality mixed reality interactions and navigate your way through the Magicverse".

The timing of Gattis departure becomes even more interesting if the Magic Leap One Creator's Edition is indeed being launched today, as it means that the product is being launched with no one directly in control of marketing, which is arguably one of the most critical components of a product launch.


Although many AR headsets take the form of a developer-only kit when they launch, Magic Leap chief Rony Abovitz told The Verge that the One headset is a "full-blown, working consumer-grade product". For starters, they're only available in certain geographic areas, and when you do buy one, you'll have to make sure you're home when it's delivered, because all units come with expert installation. We just launched it and we're in early orbit.

There's also a lot of advanced technology in the system: It runs off a Nvidia Parker processor, which includes 6 ARM cores. The Lightwear also has built-in speakers, so there is no need for extra headphones.

As for everyone else, Magic Leap One is shipping today.

While we know some things about the Magic Leap and the tech behind it, we still don't know the date it will go out to a broader public, how much it will cost or the full details of the specifications. Battery life can vary based on use cases.

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