Call of Duty: Black Ops 4 was Activision's biggest digital launch ever

Call of Duty Blackout E3 2018 PlayStation

In a recent Call of Duty: Black Ops 4 blog post, Treyarch and Activision indicated that they have plans to add a battle pass loot system to Blackout that is reminiscent of Fortnite's Battle Pass. Activision announced in a press release that the newest Call of Duty instalment broke Activision's record for the "biggest day one digital release" in the company's history. According to GI.Biz, UK launch day sales of the physical, boxed game are down 50% from the last game - which is the lowest physical sales tally in 11 years.

Black Ops 4 has sold only half as much at retail as last year's WWII, but in terms of digital sales it's the biggest the game has ever been. Perhaps more impressively it also set a new PlayStation record for day one digital full game sales on PlayStation Store, globally.

Individual PlayStation, Xbox, and PC records also set. Publisher Activision describes the sales as a "new franchise high". As always, retail sales are expected to beat digital. On top of that, another point which may have swayed players to purchase digital is the huge day one patch that owners of the physical copy would have to download.


The multiplayer first-person shooter game set the launch day record for digital releases in Activision history, breaking the record set a year ago by Call of Duty: WWII, the company said Sunday. Probably not, but it manages to integrate Battle Royale gameplay into the core Call of Duty experience with impressive seamlessness, while serving up reliable multiplayer and Zombies thrills as you'd reasonably expect.

Is Black Ops 4 going to make you feel as giddy as you did when playing Modern Warfare for the first time back in 2007?

Call of Duty: Black Ops 4 is off to a fast start.

Related News:



Most liked

Here's what Elizabeth Warren's DNA test shows
Warren during a Fox News interview saying, "I have more Indian blood than she does, and I have none, unfortunately". Trump has mocked Warren for years, calling her "Pocahontas" as a way to denigrate her claims of Cherokee heritage.

Sears, Once America’s Biggest Store, Collapses Into Bankruptcy
One of the lingering questions for investors has revolved around the value of Sears' assets, which include prime real estate. The Sears catalogUE eventually sold products ranging from hardware and automobiles to kits for building an entire house.

Harry, Meghan touch down in Sydney for Australian tour
Prince Harry and Meghan Markle are gearing up to head Down Under for their first big Royal Tour as a married couple. Harry and Meghan will also visit New Zealand and the South Pacific islands of Tonga and Fiji during their tour.

Chiefs, Patriots missing key defensive players for matchup
It was only the seventh time in the team's 19 years under Bill Belichick that the Patriots allowed 40 points to be scored. With security blanket Julian Edelman back from suspension, Tom Brady looks like himself again.

Ariana Grande confirms she is taking a break after a "hellish" year
The 25-year-old was responding to a comment calling her recent joke music video "lazy". Watch Piggy Smalls make her star turn in the video below.

Strictly kiss: Katya was 'in the wrong'
She wrote: "It's incredibly good of Sean (n) and Katya to apologise in the media". She began her post by stating that she is "not a victim".

All Studs and no Duds in Seahawks Week 6 dismantling of Raiders
As a result, they have been fairly inefficient and Derek Carr now leads the league in interceptions with eight. Rookie kicker Matt McCrane hit from 43 yards to give Oakland a field goal midway through the fourth.

Malicious Message Bug Is Crashing PlayStation 4, How To Protect Your Console
Before we go any further: To set you PlayStation account to private, fire up your console and head to the Settings menu. If you're anxious about this happening to you or someone you know, you can take steps to prevent it.

Joseph's INT return for TD lifts Texans over Bills
The Houston Texans have won three straight games to get back to.500, but it hasn't been easy for quarterback Deshaun Watson . Peterman threw for 61 yards with a touchdown and two interceptions for the Bills (2-4).

Royal Wedding: Princess Eugenie and Jack Brooksbank Official photographs REVEALED
The pictures were taken by photographer Alex Bramall , who also snapped shots of Eugenie in 2016 for a Harper's Bazaar photoshoot. More than 800 guests attended the wedding, including pop star Robbie Williams and his wife, actress and TV presenter Ayda Field.

Predictions For Cowboys-Jaguars Can the Cowboys get back to
Dallas hosts the Jacksonville Jaguars who have proven over the last two years that they are one of the leagues toughest opponents. The Cowboys are entering their Week 6 matchup with the Jacksonville Jaguars with a full compliment of 53 players to choose from.

United States treasury secretary wavers over Saudi trip after Khashoggi disappearance
Trump has threatened "severe consequences" against Saudi Arabia but hasn't gone into details what that would entail. The kingdom says the allegations are "baseless", but has offered no evidence Khashoggi ever left the consulate.

IEA cuts oil demand forecasts, but sees prices staying high
As explained in the demand section of this Report, there is also an impact from methodological changes to Chinese estimates. That followed three straight weeks of declines and was the largest weekly increase since the week ended August 10.

Canada pessimistic about quick end to U.S. metals tariffs
That in itself is worrisome for Canada, but Trump's protectionist tariffs are having a ripple effect that impacts Canada as well. The exemption was revoked in the spring and Canada retaliated by imposing its own counter tariff measures.

Netherlands Notch Record 3-0 Win Over Slumping Germany
The headline in Der Spiegel called the result a " debacle ", with one writer simply stating: " It won't get better ." . Van Dijk's opening goal came after the Netherlands had withstood strong pressure from Germany early on.