Target distances itself from Mossimo label amid college admissions scandal

Richard Shotwell  Invision  AP		Lori Loughlin in 2017

Allegations surfaced that they bribed sports recruiters inside the university to have their children accepted as athletes for the crew team, despite the fact that neither of their children participated in the sport.

Crown Media has severed ties with Lori Loughlin in the wake of her alleged involvement in a nationwide college admissions scam, meaning the Full House alum will no longer star on the Hallmark period drama When Calls the Heart or the Hallmark Movies & Mysteries film series Garage Sale Mysteries.

"We haven't had a working relationship with Mossimo Giannulli in over a decade and we no longer carry any Mossimo branded products at Target", the company said in a statement.

The makeup company Sephora made a decision to give Giannulli the ax on account of her mother's alleged involvement.

Actors Dave Coulier (L) and Lori Loughlin speak onstage during the 2016 TV Land Icon Awards at The Barker Hanger on April 10, 2016 in Santa Monica, California.

One day before Crown Media Family's decision, a USA federal court judge granted Loughlin permission to return to British Columbia to continue working on her Hallmark projects.

Hallmark sweetheart Lori Loughlin not only got arrested this week, but she is also losing her crown as a Hallmark Christmas queen.


The fallout from the college bribery scandal has hit the Loughlin-Gianulli family hard.

Loughlin has not responded publicly to the allegations or entered a plea in the case, and didn't speak in court Wednesday except to give one-word answers to the judge's questions.

Paris-based Sephora says in a statement Thursday that after reviewing the developments, the company has ended its partnership with 19-year-old Olivia Jade Giannulli "effective immediately". When Calls the Heart is now airing its sixth season.

Loughlin and Desperate Housewives alum Felicity Huffman were both indicted on Tuesday, March 12, as part of Operation Varsity Blues, a federal investigation into the scam. But the white-collar crime Loughlin is accused of is akin to that of another unlikely scofflaw: Martha Stewart, who was convicted in 2004 of obstructing justice and lying to the government about a stock sale.

While Stewart may exemplify her business, Loughlin isn't the only engaging star that Hallmark boasts.

"There are other actresses out there, whether they find or develop another to replace her", said Ries.

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