With little change, iPhones may get upstaged by Apple streaming

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But it's arguably more attractive than the camera blister on the iPhone 11 Pro, an offset circular-lenses-within-a-square on the back cover.

The iPhone 11 Pro was revealed as Apple's higher-tier hero smartphone this afternoon at Apple's main mobile event.

The iPhone 11 Pro duo features upgraded OLED displays with improved maximumg brightness and dynamic capabilities. The iPhone 11 is an update to the iPhone XR, while the 11 Pro and Pro Max are updates to the iPhone XS and XS Max.

This year, Apple is expected to introduce three iPhone 11 models, including a high-end iPhone 11 Pro version with the triple camera setup.

"As Apple starts to become less relevant to consumers with diminishing impact from fancy industrial design tricks and their cloud software offerings that can not compete with Google's, they're subtly doubling down on how their device ecosystem is inherently more private than any other ones out there", he said.

Apple debuted the Series 5 watch which features a "new always on-retina display". The screens have been optimized for "times when you can't raise your wrist or tap the display", Stan Ng announced.

Prior to Tuesday's event, Apple had released just three trailers for some of its biggest original shows: "The Morning Show" with Jennifer Aniston and Steve Carell, "Dickinson" starring Hailee Steinfeld as the poet Emily Dickinson, and "For All Mankind", an alternate history about the space race. A new video-game streaming service, Apple Arcade, will also cost $5.99 a month in Canada.


Oprah Winfrey was one of the stars used to launch Apple TV plus earlier this year.

Apple said that the first shows available on Apple TV+ will launch on November 1 and will be in more than 100 countries. Given Tim Cook once boasted that its predecessor, the A12, was faster than any laptop CPU from Intel, we expect it to be a beast in the speed department.

Earlier in the week some observers had predicted Apple could get a significant bump in sales this year from its slate of new iPhones, given that numerous company's roughly 900 million existing iPhone users are primed for an upgrade, with phones that are, on average, five years old.

IPhone shipments are down 25 per cent so far this year, according to the research firm IDC, putting more pressure on Apple to generate revenue from services such as music and video streaming, games and its App Store.

Greg Joswiak, Apple's vice president of Product Marketing, speaks in front of an iPad at an Apple event at their headquarters in Cupertino, Calif., Sept. 10, 2019. Both let you use the new Night Mode, which will take better photos in the dark.

The latest ipad is made with 100% aluminum and pricing starts at just $329.

Apple didn't announce the iPhone 11 Pro's specific battery capacity - but it never does.

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